CASE HISTORY

SATISPAY MEAL VOUCHERS – What Employees Don’t Tell You

How complicated can paying with meal vouchers get?
We told the story together with Satispay, using a witty, relatable tone inspired by everyday office life. The result? A commercial that humorously exposes the pain of paper vouchers—and presents the simplicity of using Satispay instead.

YEAR 2025
CLIENT Satispay
PROJECT Satispay - Lunch Vouchers
WHAT Spot TV

CONCEPT

Set in an office and filmed from the coffee machine’s point of view, the spot follows Marco as he struggles with paper meal vouchers. His colleague Laura smirks and says, “Same old drama?” Their boss walks by, they smile politely—while whispering the truth. The closing twist? Marco and Laura pay for lunch smoothly with Satispay, in just one tap.

 

RESULT

A highly relatable and sharp campaign that strengthened Satispay’s positioning in the employee benefits space and sparked authentic engagement across digital channels.

Two versions (15” and 30”), aired exclusively on La7.