“Whatever the reason for your trip, Alexa is ready to help.” That’s the spirit behind this video campaign, which introduces Alexa’s hospitality features at Best Western De’ Capuleti in Verona. Whether traveling for business or pleasure, guests can count on Alexa to make their stay smoother and more enjoyable.
| YEAR | 2024 |
| CLIENT | Best Western - Amazon Italia |
| PROJECT | Amazon Alexa and Best Western |
| WHAT | Product Clip |
Two guests arrive at the hotel—one on vacation, the other for work. Through their parallel stories, we explore how Alexa enhances the guest experience by offering convenience, comfort, and smart solutions tailored to different needs.
The video was complemented by a custom photo shoot to further support the campaign across digital platforms.
